eBook: ideas
101 great marketing ideas
for increasing
small business and non-profit
visibility, credibility and profitability.
Reassess your office hours.
Reassess your office hours. What do your clients want? (Hint: Ask them.) When are the shops around you open? While it depends on your industry, you may want to stay open past five so folks who don't have the opportunity to visit during the day may do so after work. Certainly, there is a balance to be struck between managing a store and the business to support it being open during those hours. A sure sign that a business is in trouble is when they cut back their hours. A thriving business would be looking to expand hours—not reduce them.| < Prev | Next > |
|---|